Data maps

Data-Map

I love this light map of the U.S. because it’s a great example of how meta-data can affect how you approach business and life. For example: there are lots of places to go if you love light and there are still lots of empty spaces to go if you love the dark. Maps like these are available for anything you can think of: soy-milk consumption, horse-hoof files – you name it. The data to create informative maps like these are there. When you lay a bunch of different maps on-top of each other, big data quickly becomes small and laser focused. For example: if you overlay snow-belt, low-population, Ford ½ ton truck drivers, conservative voters and HHI +$60M, you'll have a detailed map showing you where to focus your "Proudly Made In America" Snow Plow Attachments".

Data like this can really help your team rank opportunity quickly.