Does blogging have a positive ROI?

I’ve been blogging since 2008 – usually once a week. My Google analytics suggest that I have a small, loyal, unsolicited following. There is no direct or obvious ROI in this blog.

Q: so what’s the point if my blog is more like a diary than a published work?

A: practice, not popularity, makes the master.

On one of my walking routes I encounter an old Chinese woman who does her Tai Chi routine alone and in silence every morning. No one greets her, or interrupts her to tell her how well she’s doing. I doubt that she’d hear them or care.

She’s a study of meditation in motion. Incredibly graceful, focused + precise. A master immersed in the moment.

I confuse many I work with by appearing to have an answer for everything. My guess is that if they stick with it for 35 more years they’ll know more and have even better solutions than I have now.

Blogging is one of the mental exercises I use to hone my communication skills.

It forces me to think clearly + succinctly. And that affects everything else I do. 

And just by watching, others will become inspired to write, do Tai Chi, or follow their heart down a new, unknown path.